A cleaning price list is one of the fastest ways to look professional and stop answering "how much do you charge?" over text messages one job at a time. Whether you're a solo cleaner filing as a sole proprietor or run an LLC with a small crew, a written rate sheet saves you sales calls, reduces awkward negotiating, and sets client expectations before you ever step through the door.
Below is a template you can copy into a doc, spreadsheet, or your booking software, along with sample pricing structures for the US and UK markets. For the deeper strategy on choosing hourly vs. flat pricing, see our full guide: How much to charge for house cleaning (hourly vs flat).
What a cleaning price list should include
A good price list isn't just a column of numbers. It should answer the five questions every prospective client actually asks:
- What's included in a standard clean vs. a deep clean?
- How is the price calculated — by hour, by square footage, or a flat rate?
- What costs extra (add-ons, pets, travel)?
- Is there a minimum charge for small jobs?
- How do I book, and what happens if I need to cancel or reschedule?
Cleaning price list template (copy this structure)
| Service | Studio/1BR | 2–3BR | 4BR+ | Typical time |
|---|---|---|---|---|
| Standard cleaning | $90–120 (£65–85) | $130–180 (£90–120) | $200–260 (£130–170) | 2–4 hrs |
| Deep cleaning | $160–200 (£110–140) | $220–300 (£150–200) | $320–420 (£210–280) | 4–7 hrs |
| Move-in/move-out | $180–220 (£120–150) | $250–330 (£170–220) | $360–460 (£240–300) | 4–8 hrs |
| Recurring (weekly/bi-weekly) | 10–20% off standard | 10–20% off standard | 10–20% off standard | Varies |
These ranges are illustrative starting points, not a mandate — local labor costs, competition, and cost of supplies should shift your numbers up or down. If you're unsure which base model fits your market, the pillar guide breaks down hourly vs. flat-rate math in detail: how to charge for house cleaning.
Add-ons and extras section
List these separately so clients see them as optional upgrades, not hidden fees.
| Add-on | US price | UK price |
|---|---|---|
| Inside oven | $25–40 | £18–28 |
| Inside fridge | $20–35 | £15–25 |
| Interior windows | $5–8 per window | £4–6 per window |
| Laundry (wash/fold, 1 load) | $15–25 | £10–18 |
| Inside cabinets | $30–50 | £20–35 |
| Pet hair removal (heavy) | $15–30 | £10–20 |
Minimums, travel, and trip fees
Every list needs guardrails so a tiny 400-sq-ft apartment doesn't cost you money to clean. Common approaches:
- Job minimum: e.g., "$100 minimum per visit" or "£75 minimum per visit" regardless of size.
- Travel fee: flat $10–25 (£8–18) for jobs beyond a set radius (often 15–20 miles / 15–20 km).
- Same-day/rush fee: 15–25% surcharge for bookings inside 24–48 hours.
- Cancellation fee: 50% of job price for cancellations inside 24 hours, common in both markets.
Sample price list wording (copy-paste ready)
Here's plain-language wording you can drop straight into a PDF, website page, or booking confirmation:
- "Standard cleaning starts at $130 for 2-bedroom homes and includes kitchen, bathrooms, dusting, vacuuming, and mopping."
- "Deep cleaning is recommended for first-time bookings or homes not professionally cleaned in 3+ months. It includes everything in a standard clean plus baseboards, interior windows, and behind large appliances."
- "A $25 trip fee applies to addresses outside our standard 15-mile service area."
- "Recurring clients (weekly/bi-weekly) save 15% off the one-time rate."
Formatting the list: PDF, spreadsheet, or booking software
A static PDF is fine for referrals and cold outreach, but it goes stale fast — you'll forget to update it after a rate increase, and clients end up with outdated numbers. Many small cleaning businesses eventually move pricing into their booking system instead, so the rate sheet a client sees online is always current and automatically calculates quotes based on home size and add-ons selected.
Tax and legal notes for your price list (US)
A few things worth double-checking before you publish prices:
- Sales tax: Cleaning services are taxable in some states (e.g., parts of Ohio, Texas, and Washington tax certain cleaning services) and exempt in others. Check your state department of revenue before deciding whether prices are tax-inclusive.
- EIN vs. SSN: If you invoice as an LLC, use your EIN on invoices and price sheets rather than a personal Social Security Number.
- Sole proprietors: You can operate and invoice under your own name and SSN/EIN, but many clients (especially commercial ones) will ask for a W-9 before paying — have one ready.
UK notes
- Most independent cleaners in the UK operate as sole traders; VAT registration is only required once turnover exceeds the current threshold (£90,000 as of the latest HMRC rules), so most small cleaning businesses quote VAT-free prices.
- State clearly whether your listed price is "per hour" or "per job" — UK clients are used to seeing both models advertised side by side, so ambiguity costs you bookings.
Keeping your price list consistent across every channel
The biggest pricing mistake isn't charging too little — it's having three different numbers floating around: one on your website, one in an old Facebook post, and one you quote over the phone. Once a client finds a mismatch, trust drops immediately. Whatever list you build, update it everywhere at once, including any online booking form or invoice template you use.
If you want that consistency without manually editing every channel, CleanWhale keeps your price list, online booking form, scheduling, invoicing, and client reminders in one place, so quotes clients see match exactly what lands on their invoice. Check features or see plans & pricing to get your rate sheet live in one spot.